In today’s fast paced and competitive marketplace, relationships with customers, suppliers and partners are increasingly critical to success. These relationships can provide an avenue for feedback to enhance products or services, a competitive advantage or the opportunity to form strategic partnerships.
Motorsports events provide an excellent platform for building key relationships away from the confines of the conference room or sales call. Through a partnership with FX Racing, you can invite your guests to be more than just spectators – they join the team for the weekend. This “behind the scenes” experience combined with the exciting atmosphere of competition and top-tier hospitality is a much more engaging and interactive way to build relationships than the typical round of golf. With the race series competing across the country, events can serve as hubs for a national business development program.
No other professional sport offers the level of access to competitors delivered by auto racing. Team partners have access to the garage, pit spaces, team meetings and race communications as well as direct interaction with drivers. The equivalent in other sports would be access to the dugout, sidelines or locker room.
Modern auto racing epitomizes the concepts of power, strength and precision. Engines shrieking to 10,000 RPM and beyond, the extreme stresses absorbed by vehicles and the intense concentration required to pilot a racing vehicle combine to provide an electrifying backdrop to your business networking.